Facebook 企业行销策略

课程目的是通过手把手实战的方式，帮助学员掌握Facebook营销，包括学习创建和优化Facebook页面丶设置Facebook广告丶利用人工智能工具以及创建有效的营销活动。

课程亮点在於实际的演练，结合理论和实操，能立即学以致用，解锁基础和高级Facebook营销技巧，利用人工智能驱动战略，提升品牌影响力。

完成课程后，学员将确定目标受众、制定有效策略并掌握Facebook广告。加入各行各业数千名满意学员的行列，让你的Facebook营销技能更上一层楼！

Course duration

1天

Course fee

RM 1,080

What you will get?

通过整合最新的Facebook推广方法和人工智能驱动的营销策略，获得打造品牌不可或缺的技能。

所需工具
课堂提供完整的讲义和资源，让学员能够练习和应用所学的课程和技能。之后持续继续磨练自己的技力，创建属于自己的主页和广告活动。

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课程教什么？

单元一
什么是Facebook动态消息人工智能（Feed AI）

致欢迎辞和自我介绍
当天课程概述
目标和预期成果
如何在Facebook营销中使用人工智能

单元二
了解Facebook营销策略

稳健营销战略的重要性
Facebook广告生态系统概述
成功的营销活动案例研究
利用人工智能工具进行战略规划和竞争对手分析

单元三
创建和优化Facebook页面

逐步引导创建Facebook主页
设置主页的最佳做法
主页设置和功能概述
利用人工智能工具创建帖文

单元四
利用不同的帖文类型制作成功的广告

帖文类型概述
每种帖文类型的最佳做法
利用人工智能工具创建内容

单元五
识别和创建业务潜在客户（受众角色）

利用 “受众洞察报告 ”了解目标受众
人工智能驱动的受众分析工具

单元六
Facebook营销漏斗介绍

销售漏斗的基本原理
吸引和培养潜在客户的策略
优化漏斗的人工智能工具

单元七
设置和管理Facebook广告

使用 “速推帖文 ”和 “广告推广 ”设置广告
定位和预算的最佳方法
使用人工智能工具创建和管理广告

单元八
分析Facebook广告报告和指标

关键指标解释
如何在 “受众洞察报告 ”中查看报告
浏览 “受众洞察报告 ”界面
查找和理解基本性能指标
基本问题排除：如果帖文表现不佳怎么办

Facebook Marketing Training in Johor Bahru | The Most Quality Facebook Training Course In Malaysia

Johnson Lai

Certified Head Trainer

Johnson Lai stands as a leading figure in digital marketing training in Malaysia. As one of Malaysia's pioneering Meta Certified Lead Trainers and a qualified Digital Marketing Trainer from Dublin's renowned Digital Marketing Institute (DMI), Johnson brings unmatched expertise to his courses.
He is among the few trainers authorised to conduct the "Extended Diploma in Digital Marketing" in the region, he continues to set a high standard in digital marketing education.

Certifications

Meta Certified
Social Media Certified Individual
Google Certified Individual
Google Analytics | Google Ads
Google Certified Online Professional
AI-Powered Performance Ads Certification
Google Ads Apps Certification
Google Analytics Certification
Google Ads Search Certified
Google Ads Video Certified
HRD Corp TTT Certified Trainer
HRD Corp Accredited Trainer
Certified Digital Marketing Trainer
(Digital Marketing Institute, Dublin, Ireland)
Extended Diploma In Digital Marketing
(Centre Facilitator/Trainer, London Examinations Board, UK)
LinkedIn Certified
Marketing Solutions Fundamentals

View Full Profile

Training Dates

10 December 2024 (Tue)

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如何向HRDF申请此课程的补助金?

您可以向您的人力资源部(HR)咨询，以在线申请培训补助金。

有关HRDF申请的任何其他问题，请WhatsApp至 +6011-1144 5462。

其他学员怎么说？

"Their professionalism and expertise truly set them apart." Lai Ming Li Vigor Auto Sdn Bhd
"Great session. Good trainer." Sasitharan A/L Sreedaran Jomlist Digital PLT
"Mr. Johnson is a experienced trainer and shared some relevant case studies during the 2 days training." Chin Ching Xuan Perpetual Ace Sdn Bhd
''Precised content and trainer understands market needs.'' Alice Loh Marketing Manager SDS Food Manufacturing Sdn Bhd
"Interesting FB ads strategy sharing. Glad to know more info on this." Mac Leasing & Marketing Manager Daiman Properties Sdn Bhd
"Good & knowledgeable for current market requirement." Huzaifah Bin Hatimbai Marketing & Sales MNJB Realty Sdn Bhd
"I would like to recommend the training to others member." Cheah Wai Shiang Lecturer Universiti Malaysia Sarawak (UNIMAS)
“很荣兴能听老师的讲课。课程内容很好。实用。服务态度五星。超给赞。” 张小娟 China
"Good material, well-understanding lecture, organizing & systematic way to guide the student. Definitely will share to those who need the skills." Vincent Hwang Director Hwang Physio Kit
"Thanks Mr. Johnson for a comprehensive Facebook marketing session and now I have a better and clear understanding in facebook advertisement." Chew Kian Hong Negotiator Tophils Realty
"The course content are good, especially is a entirely new concept compare with conventional way of doing marketing, it will benefit and improved my marketing strategy." Teo Seng Kuang Director Xin Guang Premier Corporation Sdn Bhd
"Course and slide is very useful and practical for us." Bernice Loh Marketing Manager Schwan-Stabilo Marketing Sdn Bhd
"Yes, training are very friendly, and all learned are definitely good for business use." Tan Wen Yao General Manager Grand Esteem Sdn Bhd
"Digital marketing seemed easy on the surface, but only after attending DDM i got to know the wisdom & mechanism behind what seemed easy." Tan Yuet Chi Director Grand Esteem Sdn Bhd
"A very good course. I enjoyed the course. Good content & experience speakers." Noor Hazarina Senior Lecturer UTM

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我需要带什么？

参与者必须携带自己的笔记本电脑和至少50 MB的无线空间免费空间。（我们提供笔记本租赁服务，每天RM50）

您应具备操作计算机的基本知识。

课程安排

每位参与者都将获得参考手册。

全天提供茶点。不提供午餐

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想了解更多课程内容?获取更多信息？

与我们联系以掌握有关Facebook 企业行销策略课程详细内容。
可致电 +607-288 1726 或 Whatsapp us for Facebook 企业行销策略课程

WhatsApp +6011-1144 5462 询问

Fully Claimable HRD Corp Approved Digital Marketing Training Courses In Malaysia

Does your company contribute to HRDF?

Employers who contribute to HRDF are eligible to access their levy payments by claiming training reimbursements through various training schemes that are implemented by PSMB. Our courses are fully HRDF claimable, so you should make full use of this facility.

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